Dollar Shave Club vs GUERLAIN

Comparison across key tracked email marketing metrics.

Metric Dollar Shave Club GUERLAIN
Total emails 59 6
Emails per week 15.28 2.46
Promotional emails 59 3
Product launches 2 1
Editorial emails 0 2
Other emails 0 0
Discount frequency 100.00% 50.00%
Average discount 74.83% n/a
Most active day Wednesday Wednesday
Most common campaign type promotion announcement