Dior vs King Ice
Comparison across key tracked email marketing metrics.
| Metric | Dior | King Ice |
|---|---|---|
| Total emails | 13 | 6 |
| Emails per week | 2.06 | 6.34 |
| Promotional emails | 10 | 3 |
| Product launches | 1 | 0 |
| Editorial emails | 0 | 0 |
| Other emails | 2 | 3 |
| Discount frequency | 76.92% | 33.33% |
| Average discount | n/a | 15.00% |
| Most active day | Friday | Monday |
| Most common campaign type | seasonal | promotion |
