Comparison across key tracked email marketing metrics.
| Metric | CUUP | Dior |
|---|---|---|
| Total emails | 6 | 12 |
| Emails per week | 6.24 | 2.05 |
| Promotional emails | 3 | 9 |
| Product launches | 0 | 1 |
| Editorial emails | 1 | 0 |
| Other emails | 2 | 2 |
| Discount frequency | 50.00% | 75.00% |
| Average discount | n/a | n/a |
| Most active day | Thursday | Friday |
| Most common campaign type | promotion | retention |