Bumble and bumble. vs Rare Beauty
Comparison across key tracked email marketing metrics.
| Metric | Bumble and bumble. | Rare Beauty |
|---|---|---|
| Total emails | 47 | 7 |
| Emails per week | 8.13 | 6.02 |
| Promotional emails | 36 | 5 |
| Product launches | 3 | 0 |
| Editorial emails | 1 | 1 |
| Other emails | 7 | 1 |
| Discount frequency | 61.70% | 42.86% |
| Average discount | 25.74% | 10.00% |
| Most active day | Friday | Friday |
| Most common campaign type | promotion | promotion |
