Bluemercury vs Dior
Comparison across key tracked email marketing metrics.
| Metric | Bluemercury | Dior |
|---|---|---|
| Total emails | 7 | 8 |
| Emails per week | 13.70 | 1.99 |
| Promotional emails | 5 | 6 |
| Product launches | 2 | 1 |
| Editorial emails | 0 | 0 |
| Other emails | 0 | 1 |
| Discount frequency | 42.86% | 75.00% |
| Average discount | 15.00% | n/a |
| Most active day | Friday | Friday |
| Most common campaign type | promotion | retention |
