Biossance vs Kérastase
Comparison across key tracked email marketing metrics.
| Metric | Biossance | Kérastase |
|---|---|---|
| Total emails | 37 | 11 |
| Emails per week | 10.22 | 3.21 |
| Promotional emails | 35 | 8 |
| Product launches | 2 | 2 |
| Editorial emails | 0 | 0 |
| Other emails | 0 | 1 |
| Discount frequency | 94.59% | 72.73% |
| Average discount | 36.48% | 16.67% |
| Most active day | Sunday | Saturday |
| Most common campaign type | promotion | retention |
