Aveda Online vs GUERLAIN

Comparison across key tracked email marketing metrics.

Metric Aveda Online GUERLAIN
Total emails 54 6
Emails per week 15.47 2.46
Promotional emails 39 3
Product launches 11 1
Editorial emails 2 2
Other emails 2 0
Discount frequency 53.70% 50.00%
Average discount 23.18% n/a
Most active day Sunday Wednesday
Most common campaign type promotion announcement