Aesop vs YSL Beauty

Comparison across key tracked email marketing metrics.

Metric Aesop YSL Beauty
Total emails 10 11
Emails per week 2.89 3.19
Promotional emails 7 5
Product launches 2 0
Editorial emails 3 0
Other emails 0 6
Discount frequency 70.00% 45.45%
Average discount n/a 15.00%
Most active day Friday Sunday
Most common campaign type promotion seasonal