Aesop vs Moda Operandi

Comparison across key tracked email marketing metrics.

Metric Aesop Moda Operandi
Total emails 13 6
Emails per week 2.72 7.72
Promotional emails 7 2
Product launches 4 1
Editorial emails 3 1
Other emails 0 2
Discount frequency 53.85% 16.67%
Average discount n/a 15.00%
Most active day Wednesday Monday
Most common campaign type promotion promotion