Comparison across key tracked email marketing metrics.
| Metric | Aesop | KILIAN PARIS |
|---|---|---|
| Total emails | 14 | 6 |
| Emails per week | 2.04 | 0.96 |
| Promotional emails | 7 | 6 |
| Product launches | 4 | 2 |
| Editorial emails | 3 | 0 |
| Other emails | 0 | 0 |
| Discount frequency | 50.00% | 100.00% |
| Average discount | n/a | n/a |
| Most active day | Tuesday | Friday |
| Most common campaign type | promotion | promotion |