4AM SKIN vs Aesop
Comparison across key tracked email marketing metrics.
| Metric | 4AM SKIN | Aesop |
|---|---|---|
| Total emails | 6 | 13 |
| Emails per week | 5.65 | 2.72 |
| Promotional emails | 6 | 7 |
| Product launches | 0 | 4 |
| Editorial emails | 0 | 3 |
| Other emails | 0 | 0 |
| Discount frequency | 100.00% | 53.85% |
| Average discount | 10.00% | n/a |
| Most active day | Thursday | Wednesday |
| Most common campaign type | promotion | promotion |
