100% PURE vs Redken

Comparison across key tracked email marketing metrics.

Metric 100% PURE Redken
Total emails 6 18
Emails per week 4.45 3.11
Promotional emails 4 16
Product launches 0 2
Editorial emails 0 1
Other emails 2 0
Discount frequency 33.33% 83.33%
Average discount 10.00% 18.33%
Most active day Thursday Thursday
Most common campaign type retention promotion