Wisp vs Form
Comparison across key tracked email marketing metrics.
| Metric | Wisp | Form |
|---|---|---|
| Total emails | 7 | 9 |
| Emails per week | 5.97 | 5.39 |
| Promotional emails | 5 | 3 |
| Product launches | 0 | 3 |
| Editorial emails | 1 | 1 |
| Other emails | 1 | 2 |
| Discount frequency | 57.14% | 0.00% |
| Average discount | 23.75% | n/a |
| Most active day | Monday | Thursday |
| Most common campaign type | promotion | promotion |
