Comparison across key tracked email marketing metrics.
| Metric | WANDRD | BABOON TO THE MOON |
|---|---|---|
| Total emails | 6 | 12 |
| Emails per week | 4.94 | 2.45 |
| Promotional emails | 4 | 8 |
| Product launches | 0 | 3 |
| Editorial emails | 1 | 1 |
| Other emails | 1 | 0 |
| Discount frequency | 50.00% | 33.33% |
| Average discount | 10.00% | 25.00% |
| Most active day | Tuesday | Wednesday |
| Most common campaign type | promotion | promotion |