Vera Bradley vs Molton Brown
Comparison across key tracked email marketing metrics.
| Metric | Vera Bradley | Molton Brown |
|---|---|---|
| Total emails | 8 | 21 |
| Emails per week | 6.52 | 3.11 |
| Promotional emails | 3 | 16 |
| Product launches | 1 | 0 |
| Editorial emails | 0 | 2 |
| Other emails | 4 | 3 |
| Discount frequency | 37.50% | 71.43% |
| Average discount | 33.33% | 30.63% |
| Most active day | Tuesday | Wednesday |
| Most common campaign type | unknown | promotion |
