Ursa Major Skincare vs Bumble and bumble.
Comparison across key tracked email marketing metrics.
| Metric | Ursa Major Skincare | Bumble and bumble. |
|---|---|---|
| Total emails | 6 | 48 |
| Emails per week | 2.61 | 7.71 |
| Promotional emails | 5 | 36 |
| Product launches | 0 | 3 |
| Editorial emails | 0 | 1 |
| Other emails | 1 | 8 |
| Discount frequency | 83.33% | 60.42% |
| Average discount | 15.00% | 25.74% |
| Most active day | Saturday | Friday |
| Most common campaign type | promotion | promotion |
