Topicals vs Jo Malone London
Comparison across key tracked email marketing metrics.
| Metric | Topicals | Jo Malone London |
|---|---|---|
| Total emails | 7 | 36 |
| Emails per week | 4.62 | 6.21 |
| Promotional emails | 7 | 34 |
| Product launches | 0 | 7 |
| Editorial emails | 0 | 0 |
| Other emails | 0 | 0 |
| Discount frequency | 100.00% | 91.67% |
| Average discount | 12.50% | 10.00% |
| Most active day | Friday | Wednesday |
| Most common campaign type | promotion | seasonal |
