Thinx Inc. vs Vera Bradley
Comparison across key tracked email marketing metrics.
| Metric | Thinx Inc. | Vera Bradley |
|---|---|---|
| Total emails | 13 | 8 |
| Emails per week | 4.00 | 6.52 |
| Promotional emails | 6 | 3 |
| Product launches | 1 | 1 |
| Editorial emails | 3 | 0 |
| Other emails | 3 | 4 |
| Discount frequency | 30.77% | 37.50% |
| Average discount | n/a | 33.33% |
| Most active day | Thursday | Tuesday |
| Most common campaign type | promotion | unknown |
