Comparison across key tracked email marketing metrics.
| Metric | Therabody | Biossance |
|---|---|---|
| Total emails | 8 | 56 |
| Emails per week | 2.33 | 9.44 |
| Promotional emails | 4 | 52 |
| Product launches | 3 | 3 |
| Editorial emails | 0 | 0 |
| Other emails | 1 | 1 |
| Discount frequency | 50.00% | 91.07% |
| Average discount | 25.00% | 37.51% |
| Most active day | Tuesday | Sunday |
| Most common campaign type | product_launch | promotion |