Comparison across key tracked email marketing metrics.
| Metric | Supply | TOTM |
|---|---|---|
| Total emails | 6 | 9 |
| Emails per week | 4.20 | 5.30 |
| Promotional emails | 6 | 2 |
| Product launches | 0 | 0 |
| Editorial emails | 4 | 4 |
| Other emails | 0 | 3 |
| Discount frequency | 100.00% | 22.22% |
| Average discount | 10.00% | 20.00% |
| Most active day | Friday | Monday |
| Most common campaign type | educational | educational |