Soapwalla vs Dollar Shave Club
Comparison across key tracked email marketing metrics.
| Metric | Soapwalla | Dollar Shave Club |
|---|---|---|
| Total emails | 9 | 98 |
| Emails per week | 1.78 | 15.51 |
| Promotional emails | 9 | 95 |
| Product launches | 0 | 2 |
| Editorial emails | 0 | 0 |
| Other emails | 0 | 1 |
| Discount frequency | 88.89% | 96.94% |
| Average discount | 11.00% | 70.92% |
| Most active day | Tuesday | Wednesday |
| Most common campaign type | retention | promotion |
