SheaMoisture vs Ursa Major Skincare
Comparison across key tracked email marketing metrics.
| Metric | SheaMoisture | Ursa Major Skincare |
|---|---|---|
| Total emails | 16 | 6 |
| Emails per week | 3.18 | 2.61 |
| Promotional emails | 4 | 5 |
| Product launches | 1 | 0 |
| Editorial emails | 4 | 0 |
| Other emails | 7 | 1 |
| Discount frequency | 12.50% | 83.33% |
| Average discount | n/a | 15.00% |
| Most active day | Thursday | Saturday |
| Most common campaign type | retention | promotion |
