Comparison across key tracked email marketing metrics.
| Metric | Seed | Therabody |
|---|---|---|
| Total emails | 11 | 8 |
| Emails per week | 4.45 | 2.33 |
| Promotional emails | 10 | 4 |
| Product launches | 0 | 3 |
| Editorial emails | 0 | 0 |
| Other emails | 1 | 1 |
| Discount frequency | 90.91% | 50.00% |
| Average discount | 26.11% | 25.00% |
| Most active day | Monday | Tuesday |
| Most common campaign type | promotion | product_launch |