Scent Box vs Molton Brown
Comparison across key tracked email marketing metrics.
| Metric | Scent Box | Molton Brown |
|---|---|---|
| Total emails | 6 | 19 |
| Emails per week | 3.03 | 3.10 |
| Promotional emails | 5 | 15 |
| Product launches | 0 | 0 |
| Editorial emails | 0 | 2 |
| Other emails | 1 | 2 |
| Discount frequency | 33.33% | 73.68% |
| Average discount | 40.00% | 31.43% |
| Most active day | Thursday | Wednesday |
| Most common campaign type | promotion | seasonal |
