Scent Box vs Bluemercury
Comparison across key tracked email marketing metrics.
| Metric | Scent Box | Bluemercury |
|---|---|---|
| Total emails | 6 | 18 |
| Emails per week | 3.03 | 8.33 |
| Promotional emails | 5 | 10 |
| Product launches | 0 | 7 |
| Editorial emails | 0 | 0 |
| Other emails | 1 | 1 |
| Discount frequency | 33.33% | 33.33% |
| Average discount | 40.00% | 15.00% |
| Most active day | Thursday | Thursday |
| Most common campaign type | promotion | promotion |
