Molton Brown vs Vera Bradley
Comparison across key tracked email marketing metrics.
| Metric | Molton Brown | Vera Bradley |
|---|---|---|
| Total emails | 21 | 8 |
| Emails per week | 3.11 | 6.52 |
| Promotional emails | 16 | 3 |
| Product launches | 0 | 1 |
| Editorial emails | 2 | 0 |
| Other emails | 3 | 4 |
| Discount frequency | 71.43% | 37.50% |
| Average discount | 30.63% | 33.33% |
| Most active day | Wednesday | Tuesday |
| Most common campaign type | promotion | unknown |
