Molton Brown vs Supergoop!

Comparison across key tracked email marketing metrics.

Metric Molton Brown Supergoop!
Total emails 18 11
Emails per week 3.03 6.07
Promotional emails 14 7
Product launches 0 0
Editorial emails 2 1
Other emails 2 3
Discount frequency 72.22% 54.55%
Average discount 32.50% 25.00%
Most active day Wednesday Friday
Most common campaign type seasonal promotion