Molton Brown vs Soapwalla
Comparison across key tracked email marketing metrics.
| Metric | Molton Brown | Soapwalla |
|---|---|---|
| Total emails | 18 | 9 |
| Emails per week | 3.03 | 1.78 |
| Promotional emails | 14 | 9 |
| Product launches | 0 | 0 |
| Editorial emails | 2 | 0 |
| Other emails | 2 | 0 |
| Discount frequency | 72.22% | 88.89% |
| Average discount | 32.50% | 11.00% |
| Most active day | Wednesday | Tuesday |
| Most common campaign type | seasonal | retention |
