Molton Brown vs Scent Box
Comparison across key tracked email marketing metrics.
| Metric | Molton Brown | Scent Box |
|---|---|---|
| Total emails | 19 | 6 |
| Emails per week | 3.10 | 3.03 |
| Promotional emails | 15 | 5 |
| Product launches | 0 | 0 |
| Editorial emails | 2 | 0 |
| Other emails | 2 | 1 |
| Discount frequency | 73.68% | 33.33% |
| Average discount | 31.43% | 40.00% |
| Most active day | Wednesday | Thursday |
| Most common campaign type | seasonal | promotion |
