Moda Operandi vs SheaMoisture
Comparison across key tracked email marketing metrics.
| Metric | Moda Operandi | SheaMoisture |
|---|---|---|
| Total emails | 6 | 16 |
| Emails per week | 7.72 | 3.18 |
| Promotional emails | 2 | 4 |
| Product launches | 1 | 1 |
| Editorial emails | 1 | 4 |
| Other emails | 2 | 7 |
| Discount frequency | 16.67% | 12.50% |
| Average discount | 15.00% | n/a |
| Most active day | Monday | Thursday |
| Most common campaign type | promotion | retention |
