Comparison across key tracked email marketing metrics.
| Metric | Mission Mercantile | WANDRD |
|---|---|---|
| Total emails | 6 | 6 |
| Emails per week | 6.37 | 4.94 |
| Promotional emails | 4 | 4 |
| Product launches | 0 | 0 |
| Editorial emails | 2 | 1 |
| Other emails | 0 | 1 |
| Discount frequency | 66.67% | 50.00% |
| Average discount | 15.00% | 10.00% |
| Most active day | Monday | Tuesday |
| Most common campaign type | editorial | promotion |