Mission Mercantile vs Vera Bradley
Comparison across key tracked email marketing metrics.
| Metric | Mission Mercantile | Vera Bradley |
|---|---|---|
| Total emails | 7 | 8 |
| Emails per week | 4.70 | 6.52 |
| Promotional emails | 4 | 3 |
| Product launches | 0 | 1 |
| Editorial emails | 2 | 0 |
| Other emails | 1 | 4 |
| Discount frequency | 57.14% | 37.50% |
| Average discount | 15.00% | 33.33% |
| Most active day | Wednesday | Tuesday |
| Most common campaign type | editorial | unknown |
