Mission Mercantile vs Oru Kayak
Comparison across key tracked email marketing metrics.
| Metric | Mission Mercantile | Oru Kayak |
|---|---|---|
| Total emails | 6 | 7 |
| Emails per week | 6.37 | 1.84 |
| Promotional emails | 3 | 3 |
| Product launches | 0 | 0 |
| Editorial emails | 2 | 0 |
| Other emails | 1 | 4 |
| Discount frequency | 50.00% | 42.86% |
| Average discount | 15.00% | 20.00% |
| Most active day | Monday | Saturday |
| Most common campaign type | editorial | promotion |
