Comparison across key tracked email marketing metrics.
| Metric | Maison Francis Kurkdjian | MATRIX |
|---|---|---|
| Total emails | 9 | 7 |
| Emails per week | 2.97 | 2.57 |
| Promotional emails | 8 | 4 |
| Product launches | 6 | 0 |
| Editorial emails | 1 | 0 |
| Other emails | 0 | 3 |
| Discount frequency | 88.89% | 14.29% |
| Average discount | n/a | 30.00% |
| Most active day | Monday | Saturday |
| Most common campaign type | collection_launch | promotion |