Lulus vs Betabrand
Comparison across key tracked email marketing metrics.
| Metric | Lulus | Betabrand |
|---|---|---|
| Total emails | 5 | 11 |
| Emails per week | 10.00 | 8.87 |
| Promotional emails | 3 | 8 |
| Product launches | 0 | 4 |
| Editorial emails | 0 | 0 |
| Other emails | 2 | 0 |
| Discount frequency | 60.00% | 63.64% |
| Average discount | 18.33% | n/a |
| Most active day | Monday | Tuesday |
| Most common campaign type | promotion | collection_launch |
