Comparison across key tracked email marketing metrics.
| Metric | KILIAN PARIS | Soapwalla |
|---|---|---|
| Total emails | 6 | 11 |
| Emails per week | 0.96 | 2.03 |
| Promotional emails | 6 | 10 |
| Product launches | 2 | 1 |
| Editorial emails | 0 | 1 |
| Other emails | 0 | 0 |
| Discount frequency | 100.00% | 81.82% |
| Average discount | n/a | 11.67% |
| Most active day | Friday | Tuesday |
| Most common campaign type | promotion | retention |