Comparison across key tracked email marketing metrics.
| Metric | KILIAN PARIS | SheaMoisture |
|---|---|---|
| Total emails | 6 | 17 |
| Emails per week | 0.96 | 2.54 |
| Promotional emails | 6 | 4 |
| Product launches | 2 | 1 |
| Editorial emails | 0 | 4 |
| Other emails | 0 | 8 |
| Discount frequency | 100.00% | 11.76% |
| Average discount | n/a | n/a |
| Most active day | Friday | Thursday |
| Most common campaign type | promotion | retention |