Comparison across key tracked email marketing metrics.
| Metric | KILIAN PARIS | Molton Brown |
|---|---|---|
| Total emails | 6 | 21 |
| Emails per week | 0.96 | 3.11 |
| Promotional emails | 6 | 16 |
| Product launches | 2 | 0 |
| Editorial emails | 0 | 2 |
| Other emails | 0 | 3 |
| Discount frequency | 100.00% | 71.43% |
| Average discount | n/a | 30.63% |
| Most active day | Friday | Wednesday |
| Most common campaign type | promotion | promotion |