Herbivore Botanicals vs Palm of Feronia

Comparison across key tracked email marketing metrics.

Metric Herbivore Botanicals Palm of Feronia
Total emails 28 6
Emails per week 4.70 5.01
Promotional emails 25 1
Product launches 2 2
Editorial emails 0 0
Other emails 1 3
Discount frequency 89.29% 16.67%
Average discount 27.50% 10.00%
Most active day Friday Friday
Most common campaign type promotion announcement