Comparison across key tracked email marketing metrics.
| Metric | Gooseberry | Lulus |
|---|---|---|
| Total emails | 6 | 9 |
| Emails per week | 5.33 | 8.75 |
| Promotional emails | 5 | 7 |
| Product launches | 0 | 0 |
| Editorial emails | 0 | 0 |
| Other emails | 1 | 2 |
| Discount frequency | 66.67% | 77.78% |
| Average discount | 15.00% | 19.29% |
| Most active day | Monday | Monday |
| Most common campaign type | promotion | promotion |