Good Molecules vs Dollar Shave Club

Comparison across key tracked email marketing metrics.

Metric Good Molecules Dollar Shave Club
Total emails 6 75
Emails per week 9.33 14.98
Promotional emails 2 75
Product launches 0 2
Editorial emails 2 0
Other emails 2 0
Discount frequency 16.67% 100.00%
Average discount n/a 74.30%
Most active day Friday Wednesday
Most common campaign type retention promotion