Fur vs Dollar Shave Club

Comparison across key tracked email marketing metrics.

Metric Fur Dollar Shave Club
Total emails 6 71
Emails per week 13.45 15.05
Promotional emails 5 71
Product launches 1 2
Editorial emails 1 0
Other emails 0 0
Discount frequency 83.33% 100.00%
Average discount 17.50% 74.32%
Most active day Thursday Wednesday
Most common campaign type promotion promotion