Comparison across key tracked email marketing metrics.
| Metric | Form | HigherDOSE |
|---|---|---|
| Total emails | 15 | 7 |
| Emails per week | 5.23 | 3.24 |
| Promotional emails | 8 | 6 |
| Product launches | 4 | 0 |
| Editorial emails | 1 | 1 |
| Other emails | 2 | 0 |
| Discount frequency | 6.67% | 28.57% |
| Average discount | 10.00% | 40.00% |
| Most active day | Thursday | Monday |
| Most common campaign type | promotion | promotion |