Comparison across key tracked email marketing metrics.
| Metric | Elvie | Feel Goods |
|---|---|---|
| Total emails | 6 | 6 |
| Emails per week | 7.63 | 8.40 |
| Promotional emails | 6 | 6 |
| Product launches | 0 | 1 |
| Editorial emails | 0 | 0 |
| Other emails | 0 | 0 |
| Discount frequency | 100.00% | 100.00% |
| Average discount | 12.50% | 25.00% |
| Most active day | Thursday | Thursday |
| Most common campaign type | promotion | promotion |