Echelon vs Oru Kayak
Comparison across key tracked email marketing metrics.
| Metric | Echelon | Oru Kayak |
|---|---|---|
| Total emails | 15 | 7 |
| Emails per week | 4.54 | 1.84 |
| Promotional emails | 12 | 3 |
| Product launches | 4 | 0 |
| Editorial emails | 2 | 0 |
| Other emails | 0 | 4 |
| Discount frequency | 73.33% | 42.86% |
| Average discount | n/a | 20.00% |
| Most active day | Saturday | Saturday |
| Most common campaign type | product_launch | promotion |
