Drunk Elephant vs Dollar Shave Club

Comparison across key tracked email marketing metrics.

Metric Drunk Elephant Dollar Shave Club
Total emails 6 75
Emails per week 8.01 14.98
Promotional emails 6 75
Product launches 0 2
Editorial emails 0 0
Other emails 0 0
Discount frequency 100.00% 100.00%
Average discount 15.00% 74.30%
Most active day Friday Wednesday
Most common campaign type promotion promotion