Dove vs Hismile

Comparison across key tracked email marketing metrics.

Metric Dove Hismile
Total emails 7 6
Emails per week 2.89 5.25
Promotional emails 5 6
Product launches 0 0
Editorial emails 2 0
Other emails 0 0
Discount frequency 28.57% 100.00%
Average discount n/a 19.00%
Most active day Thursday Friday
Most common campaign type promotion promotion