Dollar Shave Club vs YSL Beauty

Comparison across key tracked email marketing metrics.

Metric Dollar Shave Club YSL Beauty
Total emails 59 11
Emails per week 15.28 3.19
Promotional emails 59 5
Product launches 2 0
Editorial emails 0 0
Other emails 0 6
Discount frequency 100.00% 45.45%
Average discount 74.83% 15.00%
Most active day Wednesday Sunday
Most common campaign type promotion seasonal