Dollar Shave Club vs Well People
Comparison across key tracked email marketing metrics.
| Metric | Dollar Shave Club | Well People |
|---|---|---|
| Total emails | 59 | 18 |
| Emails per week | 15.28 | 5.46 |
| Promotional emails | 59 | 18 |
| Product launches | 2 | 2 |
| Editorial emails | 0 | 0 |
| Other emails | 0 | 0 |
| Discount frequency | 100.00% | 100.00% |
| Average discount | 74.83% | 18.33% |
| Most active day | Wednesday | Thursday |
| Most common campaign type | promotion | promotion |
