Dollar Shave Club vs Palm of Feronia

Comparison across key tracked email marketing metrics.

Metric Dollar Shave Club Palm of Feronia
Total emails 98 6
Emails per week 15.51 5.01
Promotional emails 95 1
Product launches 2 2
Editorial emails 0 0
Other emails 1 3
Discount frequency 96.94% 16.67%
Average discount 70.92% 10.00%
Most active day Wednesday Friday
Most common campaign type promotion announcement